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Tools to help press offices curate news content

Posted by: , Posted on: - Categories: Engagement

I really like the way my colleagues in the BIS press office are using!* to curate news coverage that relates to their Science, Research and Innovation desk.


You can see their curation here:

There are a couple of neat features that seem to make this work well for an internal audience (although it is, of course, publicly available):

  • more pleasing on the eye than a list of links or conventional cuts
  • the editor can add comments below each entry to explain how the story links back to BIS or our partner organisations
  • more simple to distribute and share than an attachment

Other benefits are that we could be sharing individual stories on specific social media channels, in an instant. And we can keep an eye on how well-read this is, relevant to the intended audience.

Colleagues in BIS Local offices are also making good use of Google Reader and Alerts to monitor local coverage of business issues, and collating these links on their daily commute.

*other curation tools are available

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